Zynga Partners With Forte For Blockchain-Based Game Development

Mobile gaming giant Zynga

ZNGA
said it will partner in a strategic alliance with software developer Forte to create blockchain-based games built around Zynga’s intellectual property portfolio and vast user base.

“Our goal is to bring a new level of quality and enjoyment to Web3 and blockchain games, while providing a safe and reliable ecosystem that will entertain our valued players and communities for years to come,” said the vice president of Blockchain Gaming recently hired by Zynga. Matt Wolf. “We are excited to partner with Forte because of the team’s long-term vision and approach to blockchain solutions and Web3 development. “

“Web3” is a catch-all term for a set of technologies designed to enable decentralized blockchain-based experiences on the internet and immersive platforms, as well as new distribution opportunities such as non-fungible tokens or NFTs.

Blockchain-based games, particularly so-called ‘play-to-earn’ titles, are a new and rapidly growing sector, particularly in certain Asian markets. Web3 promises to create ways for gamers and creators to make money, or at least virtual currencies, and even have more ownership over virtual goods and even the games themselves.

The companies have emphasized that they plan to create games focused on security and engagement that will provide a layer of security for players who might not be sure about the blockchain gaming Old West.

“We are proud to partner with Zynga as we seek to advance the blockchain gaming ecosystem in a responsible manner that will engage and benefit gamers, and provide them with more economic opportunities,” said the co-founder and Forte CEO Josh Williams. “We have built the Forte platform with the best interoperability mechanisms and compliance measures as part of our ongoing efforts to bring security, stability and trust to developers and gamers.

Zynga’s game franchises include the recently released FarmVille 3, Harry Potter: Puzzles & Spells, Words With Friends, Golf Rival, and CSR Racing. The company said its portfolio of casual and hyper-casual mobile games have been downloaded more than 4 billion times from app stores. Most recently, the company acquired an ad technology company and development studio specializing in cross-platform titles in an effort to expand its reach.

Forte is focused on building blockchain solutions on a platform used by dozens of game publishers.


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